HSM Sports Agency
Trusted legal advisors for elite athletes worldwide

SERVICES

Our SERVICES

We Work For You

At HSM Sports Agency, we provide full-service representation designed to meet athletes where they are and take them where they want to go. Whether you are a high school or college athlete navigating the evolving world of NIL opportunities, or a professional athlete competing on the global stage, our team delivers the strategy, advocacy, and network to maximize your potential.
 
With decades of experience and relationships that span every level of sports, we tailor our approach to each client—protecting, elevating, and empowering athletes on and off the field. Explore our dedicated NIL and Talent Representation services to see how we can help turn your ambition into achievement.

Post-Career Planning

An athletic career is just the beginning. We guide our clients in preparing for life after sports—whether through business ventures, media opportunities, or strategic investments—ensuring their success and influence continue long after the final game.

Non-Profits & Community Impact

We believe greatness extends beyond the game. Our team helps athletes establish and grow foundations, charitable initiatives, and community programs that reflect their passions and create a lasting impact both locally and globally.

Brand & Athlete Partnerships

Athletes today are more than players—they are powerful brands. We connect our clients with endorsements, sponsorships, media opportunities, and social campaigns that elevate their influence, expand their reach, and align with their personal values.

Contract Negotiations

We don’t just negotiate deals—we set the standard. With deep knowledge of the market and proven leverage, we secure contracts that maximize financial potential, protect long-term interests, and establish your value as a professional athlete.

Draft Preparation

Success starts long before draft day. We provide personalized training, interview prep, media coaching, and strategic guidance to ensure our athletes are the most prepared prospects in the NBA, WNBA, NFL, and overseas markets. Our goal is simple: to position you as the standout choice.

Compliance

Navigating NIL regulations can be complex — that’s where we come in. Our legal and compliance team ensures that every deal, endorsement, and opportunity aligns with NCAA rules and state laws. We stay ahead of evolving guidelines so you don’t have to, protecting your eligibility and reputation every step of the way. With us, you can focus on your performance while we handle the paperwork.

Speaking Engagements

We help student-athletes share their stories on powerful platforms. Whether it’s keynote events, panels, school visits, or brand-hosted talks, we secure speaking opportunities that elevate your voice and expand your influence. We work with you to craft your message, highlight your journey, and present with confidence — turning your experience into inspiration and impact.

Brand & Athlete Partnerships

We connect elite student-athletes with the right brands to create meaningful, strategic partnerships. We don’t just chase deals — we build relationships that align with your personal brand, values, and long-term vision. From national campaigns to niche collaborations, we ensure every partnership enhances your reputation, grows your audience, and drives real value on and off the field.

Contract Negotiations

We advocate fiercely for your value. Our legal experts, with decades of experience in high-stakes contract negotiations, ensure that every NIL deal protects your interests, maximizes your compensation, and is fully compliant with NCAA and state regulations.